Privacy policy

Privacy Policy

Your London Florist (“YLF”, “we”, “us”) is committed to protecting your privacy and handling your personal data responsibly.

1. What information we collect

We may collect and store the following information when you contact us or place an order:

  • Name

  • Email address

  • Phone number

  • Billing and delivery address

  • Order details and preferences

  • Any information you provide when communicating with us

We may also collect limited technical data when you visit our website, such as your IP address and browsing behaviour, using cookies and analytics tools.

2. How we use your information

We use your information to:

  • Respond to enquiries and process orders

  • Arrange delivery and fulfil our services

  • Communicate with you about your order

  • Improve our website and services

  • Send occasional updates or marketing (only where you have agreed)

3. How we share your information

We do not sell or rent your personal data.

We may share your information with trusted third parties where necessary, including:

  • Payment providers

  • Delivery partners

  • Website and analytics providers (e.g. Google Analytics)

We may also share data where required to comply with legal obligations.

4. Lawful basis (GDPR)

We process your personal data based on:

  • Performance of a contract (to fulfil your order)

  • Legitimate interests (to run and improve our business)

  • Consent (for marketing communications, where applicable)

5. Data retention

We retain your information only for as long as necessary to fulfil our services, comply with legal obligations, or resolve disputes.

6. Your rights

Under GDPR, you have the right to:

  • Access the personal data we hold about you

  • Request correction or deletion of your data

  • Object to or restrict processing

  • Withdraw consent (where applicable)

To exercise any of these rights, please contact us at:
info@yourlondonflorist.co.uk

7. Cookies

Our website uses cookies to improve your browsing experience and to understand how visitors use our site.

You can control or disable cookies through your browser settings.

8. Contact

If you have any questions about this policy or how we handle your data, please contact us at:
info@yourlondonflorist.co.uk

9. Changes to this policy

We may update this policy from time to time. The latest version will always be available on our website.

10. Complaints

If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
https://ico.org.uk